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Followed by

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A dark gray laurel branch with elongated leaves, arranged in a curved shape.
A simple gray laurel leaf design, often symbolizing victory or achievement.

Used daily by

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worldwide

A simple gray laurel wreath symbol, often associated with victory or achievement.
A stylized dark gray olive branch with elongated leaves arranged in a curved shape.

Liked by

228,9M+

people

A dark gray laurel branch with elongated leaves, arranged in a curved shape.
A simple gray laurel leaf design, often symbolizing victory or achievement.

Used daily by

2,000,000+

worldwide

A simple gray laurel wreath symbol, often associated with victory or achievement.
A stylized dark gray olive branch with elongated leaves arranged in a curved shape.

Followed by

1,600,000+

worldwide

A dark gray laurel branch with elongated leaves, arranged in a curved shape.
A simple gray laurel leaf design, often symbolizing victory or achievement.

Used daily by

2,000,000+

worldwide

A simple gray laurel wreath symbol, often associated with victory or achievement.
A stylized dark gray olive branch with elongated leaves arranged in a curved shape.

Liked by

228,9M+

people

A dark gray laurel branch with elongated leaves, arranged in a curved shape.
A simple gray laurel leaf design, often symbolizing victory or achievement.

Used daily by

2,000,000+

worldwide

A simple gray laurel wreath symbol, often associated with victory or achievement.
A stylized dark gray olive branch with elongated leaves arranged in a curved shape.

Followed by

1,600,000+

worldwide

A dark gray laurel branch with elongated leaves, arranged in a curved shape.
A simple gray laurel leaf design, often symbolizing victory or achievement.

Used daily by

2,000,000+

worldwide

A simple gray laurel wreath symbol, often associated with victory or achievement.
A stylized dark gray olive branch with elongated leaves arranged in a curved shape.

Liked by

228,9M+

people

A dark gray laurel branch with elongated leaves, arranged in a curved shape.
A simple gray laurel leaf design, often symbolizing victory or achievement.

Used daily by

2,000,000+

worldwide

A simple gray laurel wreath symbol, often associated with victory or achievement.
A stylized dark gray olive branch with elongated leaves arranged in a curved shape.

Followed by

1,600,000+

worldwide

A dark gray laurel branch with elongated leaves, arranged in a curved shape.
A simple gray laurel leaf design, often symbolizing victory or achievement.

Used daily by

2,000,000+

worldwide

A simple gray laurel wreath symbol, often associated with victory or achievement.
A stylized dark gray olive branch with elongated leaves arranged in a curved shape.

Liked by

228,9M+

people

A dark gray laurel branch with elongated leaves, arranged in a curved shape.
A simple gray laurel leaf design, often symbolizing victory or achievement.

Used daily by

2,000,000+

worldwide

A simple gray laurel wreath symbol, often associated with victory or achievement.

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SIMPLE, EFFECTIVE, BASED.

The New Gold Standard

of Personal Care.

Our mission is to create cleanest, most effective

men's care products - because confidence

shouldn’t come at the cost of your health

Our mission is to create cleanest, most effective

men's care products - because confidence

shouldn’t come at the cost of your health.

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Benefit of the benefit of

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100% Paraben, Sulfate, Phthalate Free

Non-Toxic, Endocrine Safe Formulas

Made in the USA

100% Paraben, Sulfate, Phthalate Free

Non-Toxic, Endocrine Safe Formulas

Made in the USA

100% Paraben, Sulfate, Phthalate Free

Non-Toxic, Endocrine Safe Formulas

Made in the USA

100% Paraben, Sulfate, Phthalate Free

Non-Toxic, Endocrine Safe Formulas

Made in the USA

1,000,000+ Men HAVE SWITCHED TO BASED

Join the BASED Revolution

Hear from the men who have elevated their

confidence & health by switching to BASED.

45,837+ Reviews

THE BEST I HAVE EVER USED

"As a barber, I have probably used 30+ different hair care products. I have seen almost everything, and looking back nothing comes close to BASED. Combined with the fact that it's 100% natural - it's crystal clear."

Elijah Forcier

1.2M+ Followers

MY HAIR HAS NEVER FELT HEALTHIER

"My curls have never been as healthy as they are now after switching to BASED. There is no other brand like BASED that combines natural non-toxic ingredients, and that actually works."

Manuel Enrique

5.6M+ Followers

BASED REVIVED MY HAIR

"My hair used to be extremely damaged. BASED fixed all of it, and my hair has never felt healthier, nor has it ever looked better. Could never switch back after seeing how BASED transformed my hair."

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3.5M+ Followers

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